Making Supply Chain Sustainable: Leading Towards a Greener Future

-





In recent years, more and more customers have become conscious of the impact their purchases have on the environment. Therefore, it is only good business sense for brands to switch to more sustainable initiatives to fulfill the demands of their customers.

However, becoming a sustainable brand is more than just a change in marketing and claiming to be ‘green’. Customers these days are more aware than ever and thus, base their purchasing decisions by evaluating a range of activities from sustainable production methods, supply chain, packaging to various other factors involved with the final product.

Since supply chain covers the entire process of transforming raw materials into final products, shifting to a green supply chain is perhaps one of the best ways to becoming a more sustainable brand. From choosing raw materials that have been sustainably sourced to adopting environment-friendly packaging and everything in between will help the brand stand out as a ‘green product’.

According to the Harvard Business Review, 50% of CPG (Consumer Packaged Goods) growth from 2013 to 2018 came from sustainability-marketed products. In fact, products marketed as sustainable grew 5.6 times faster than their counterparts.

This proves that consumers are in fact shifting to more sustainable lifestyle practices. Therefore, in today’s rapidly changing world, only brands that are quick to adapt to the preferences of the consumers will stand the test of time and be successful.

Amidst all this, finding the right supply chain partner might be the key to your success. Here at MGH, we are constantly working with our transportation partners to come up with logistics solutions that work best for all our stakeholders alike.

Comments

Post a Comment

Popular posts from this blog

Logistics made Simple - Shipping Process

-
Image
Prior to proceeding further, lets step back and have an overall look at the entire Shipping Process for Sea Shipments and understand the different parties involved, their roles and the stages in the process in which they are involved. The Players The four key players amongst various others involved in any sea shipment are – Shipper, Consignee, Freight Forwarder and Shipping Line . The shipper is the party of shipment at the origin; it can be a factory of a seller who exports. The consignee is the receiver of the cargo at the destination. Freight Forwarder is the logistics provider the consignee/shipper would be dealing with for the shipment. Shipping Line is the company that would be carrying your cargo from the origin to the destination. Most of the communication with this line would be via the freight forwarder. Shipping Process The movement of goods from shipper to the consignee is a uniform process which is followed for every shipment. The steps can be br...
Read more

MGH Group Participates with Three Stalls at the 27th US Trade Show

-
Image
MGH Group participated in the 27th Us Trade Show, 2020 which lasted for three days starting from the 27th of February, 2020 till the 29th. The conglomerate showcased three stalls of US multinational corporations – FedEx, Travelport and P&G. MGH Group represents FedEx, a multinational delivery service company, through BANEX and Travelport, a global distribution system multinational, through Galileo.  The Group also looks after the distribution of P&G in Bangladesh, a multinational consumer goods conglomerate. Notable brands under P&G at the stall were – Pantene, OLAY, Oral B, Gillette, Pampers, Whisper, and Guard Razor. “BANEX tries to explore new opportunities and US Trade Show has always been a great support. We are looking forward to participating in the coming years as well”, said Zakir Hossain, Head of BANEX. With trade and investment ties between the USA and Bangladesh ever-rising the timing of the event could not have come at a better tim...
Read more

MGH Flies SpiceJet Charters ensuring India’s supply chain amidst COVID-19 pandemic

-
Image
SpiceJet’s fleet of five dedicated freighters are crisscrossing the global skies carrying vital supplies including medicines, medical devices, cold-chain medical supplies, farm produce for various governments, medical and pharma companies, retailers and farmer bodies in  the global war against COVID-19 pandemic.     SpiceJet has transported around 4000 tons of cargo on over 430 flights since the nation-wide lockdown began in India month back - more than 70% of all air cargo carried by Indian airlines. SpiceJet, India’s second-largest airline, has ferried crucial medical supplies to and from Shanghai, Hong Kong, Singapore, Sri Lanka, Kuwait, Abu Dhabi, Ho Chi Minh City, Colombo, Kabul, Dubai amongst other places. SpiceJet’s cargo operations have been significantly boosted by the airline’s passenger aircraft fleet where both its B737 and Q400 aircraft have been operating cargo-on-seat flights. The MGH Group, the Global Cargo GSA of SpiceJet, has been actively in...
Read more